by Kelly Kennedy | Jun 4, 2021 | Expert, General
There was a time when I hated selling. I Abhorred it. I would think, “That’s what other people do. Isn’t it?” as I was accosted by a clothing store salesperson or received yet another spam email. And then it all changed. I learned to love selling. Even when I don’t....
by Kelly Kennedy | Mar 2, 2021 | Blog, General
Your brain has its limits. Over 60 years ago, cognitive psychologist George Miller wrote a paper reporting that our brain’s capacity is 7 things, plus or minus 2. This single theory – The Magic Number Seven – is one of the most cited in psychology. The...
by Kelly Kennedy | Nov 23, 2020 | General
“When one door closes, another one opens.” – Alexander Graham Bell Isn’t it funny something like a New Year can take us by surprise? After all, it happens every year. Fall rolls around, leaves start to drop, the weather cools, and then one day… you’re driving...
by Kelly Kennedy | Nov 12, 2020 | General, Tools and Tips
We all have them. Difficult times. It could be the pandemic, marriage, health, wealth, or just a rainy day. The more we focus on what’s not right, the more we find what’s not right. It’s a self-fulfilling, downward spiral we need to climb out of. Those are the...
by Kelly Kennedy | Oct 15, 2020 | Blog, General, Tools and Tips
It’s no secret – adding images to your content works. You attract more readers. Readers stick around longer. And your content gets shared more. What’s not to like? Well…… Before you start downloading images off the web there are some things you need to know. It’s not...
by Kelly Kennedy | Aug 6, 2020 | Blog, Expert, General
“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.” – David Ogilvy Your next headline has one very important job… to make readers stop and read....