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Using Stories to Boost Your Blog Engagement

Using Stories to Boost Your Blog Engagement

It was a dark and stormy day. A house sat in the woods, shutters smacking off the siding as thunder cracked in the air. Rain poured relentlessly off the metal roof with a “rat-tat-tat”. Two men stood in the open doorway, staring inside. A family sat in the...
What is the Ideal Blog Post Length?

What is the Ideal Blog Post Length?

How can you determine the ideal blog post length? Let me break that down for you. The Ideal Blog Post Length There has been plenty of research done on this topic, and here’s what the big guns are saying: Medium found that 7-minute long posts (aka 1,600 words)...
4 Steps to Never Miss Another Blog Post

4 Steps to Never Miss Another Blog Post

Have you ever been to a blog, only to find they haven’t added a post for months, or randomly update it in batches? Will you ever subscribe to a blog like that? I won’t – and most other people won’t, either. In fact, Joe Pulizzi (@JoePulizzi), the founder of...