by Kelly Kennedy | Nov 2, 2018 | Blog, Expert, Tools and Tips
Sometimes a simple lesson can change everything. Like how to use questions to turn a hesitant prospect into a new client. Or how to start with benefits instead of features when writing sales copy. The same is true with blogging … often the simplest lessons will...
by Kelly Kennedy | Oct 3, 2018 | Blog, Expert, Tools and Tips
“I can only conclude that people who don’t use social media are, at best, considered to be mavericks or, at worst, some kind of psychopath.” Steve Blakeman “I’m not a very social media person” my new client admitted to me. “I mean, I know I should be…I’m just...
by Kelly Kennedy | Aug 9, 2018 | Blog, Expert, Social Media, Tools and Tips, Writing
Does your business need a blog? Sometimes we do things just because everyone else does. Like wearing socks to work or washing our car on Saturdays. Sometimes we need to rethink those decisions. Especially when it comes to marketing. In this post I will explore the...
by Melanie Dodaro | Apr 26, 2018 | Blog, Expert, Social Media, Tools and Tips
LinkedIn may not be up there with the “cool” kids like Facebook, Twitter, and Instagram, but if you know how to take advantage of it, LinkedIn can provide you with a lot more leads and new clients that all other social networks combined. Despite what some people still...
by Kelly Kennedy | Jan 7, 2018 | Blog, Expert, Tools and Tips
There is no end of advice online about becoming a successful blogger – some of it brilliant, some not so much. Some tips for blogging success even conflict with other advice. You should write short posts. You should write long posts. Try using more pictures. Add...
