by Kelly Kennedy | Feb 8, 2021 | Blog, Marketing
We all know the 80/20 rule or Pareto Principle. It goes like this: 80% of your results come from just 20% of your efforts. What about marketing? If you own a small business you might have fallen into a dangerous marketing trap and have the 80/20 rule reversed: 80% of...
by Melanie Dodaro | Apr 26, 2018 | Blog, Expert, Social Media, Tools and Tips
LinkedIn may not be up there with the “cool” kids like Facebook, Twitter, and Instagram, but if you know how to take advantage of it, LinkedIn can provide you with a lot more leads and new clients that all other social networks combined. Despite what some people still...
by Kelly Kennedy | Aug 21, 2017 | Blog, Social Media
Wondering how to use your social media analytics? In our last post, we covered how to use Facebook and Twitter’s analytics dashboards – as well as what to do with that data. This time, we’ll be covering the lesser (but still important) beasts… LinkedIn and...
by Kelly Kennedy | Jun 23, 2016 | Blog
Sometimes a good thing just takes a bit longer – like this blog. We’ve know for some time that we need a blog on the BlogWorks site. Every day we are getting asked questions about blogging, SEO, content creation and more. With the blog we’ll be able...
