by Kelly Kennedy | May 20, 2020 | Blog, Marketing, Tools and Tips
In a small suburb of California, researchers went door to door with an absurd request. They were asking homeowners if a huge ‘Drive Safely’ sign could be erected on their front lawn. As you might expect, almost no one agreed. But, on one street a strange thing...
by Kelly Kennedy | Nov 14, 2019 | Blog, Marketing
The blog is not dead. Sure, your blog might not be as sexy as Instagram stories or slapping a cool video on YouTube, but… your blog has something that no social media has. Your blog makes people stop, look around and test the waters. We call it the Test Drive Effect....
by Kelly Kennedy | Mar 11, 2019 | Blog, Social Media, Tools and Tips
It’s hard to imagine a sales person not asking for the sale or Amazon not having an “Add to cart” button. So why do so many blogs not have a call-to-action? Does yours? Before I get to my 7 favourite options for your blog call to action (CTA) let’s take a step back...
