by Lauren Sergy | Oct 2, 2019 | Blog
Unless you’ve spent the past few years under a rock, you’ve come across advice to integrate video content into your blogging efforts. Heck, Hugh and the Blogworks crew even gave you a very thorough guide on how to get video into your blog — more on that later. But if...
by Kelly Kennedy | Sep 11, 2019 | Blog
At BlogWorks we love to see results. Especially when the results are fast. And we really, really love seeing client results when we’re using one of our favourite techniques. What we call re-loving old posts. The idea is simple… If you have been blogging for a while,...
by Kelly Kennedy | Aug 31, 2019 | Blog, Writing
Many of the words you use in your blog could be, well… wrong. Should you use advice or advise? How about affect or effect? Then there’s everyday and every day. Aaaaaagh!?!? Dear reader, instead of running off to Google every time you’re unsure we have scoured the...
by Kelly Kennedy | Jun 3, 2019 | Blog, Writing
“An opening line should invite the reader to begin the story. It should say: Listen. Come in here. You want to know about this.” ~Stephen King There’s not much point having a blog if nobody reads it. Right? The trick is how you start a blog—it comes down to the...
by Kelly Kennedy | Apr 23, 2019 | Blog, Writing
Most blogs suck. You might have the most brilliant advice, but nobody reads it. The solution starts with…the start. A recent survey found that only 30% of readers make it to the end of a post. Just like a YouTube video – if you don’t grab your...
