by Kelly Kennedy | Apr 22, 2020 | Blog, Tools and Tips
Online courses are all the rage. Especially (as I write this) in a time of the Covid-19 pandemic, the demand for online learning is huge. And it’s getting bigger. The global market for e-learning is expected to reach $241 billion by 2022 – largely driven by the...
by Kelly Kennedy | Nov 14, 2019 | Blog, Marketing
The blog is not dead. Sure, your blog might not be as sexy as Instagram stories or slapping a cool video on YouTube, but… your blog has something that no social media has. Your blog makes people stop, look around and test the waters. We call it the Test Drive Effect....
by Kelly Kennedy | Mar 24, 2019 | Blog, Writing
You had the best of intentions. Heck, you even coloured it with a highlighter, put a star beside it and blocked time on your calendar. Then you procrastinated. Or, at least you thought you did… The reality is you didn’t procrastinate and – better still –...
by Kelly Kennedy | Mar 14, 2019 | Blog, SEO, Uncategorized, Wordpress
This might be the most important article you read this year. Okay, a bit of hyperbole, but if you’re trying to get bigger results from your blog, this will be damn good. In this article we are looking at the 3 WordPress blog plugins we use the most often on this site....
by Kelly Kennedy | Mar 11, 2019 | Blog, Social Media, Tools and Tips
It’s hard to imagine a sales person not asking for the sale or Amazon not having an “Add to cart” button. So why do so many blogs not have a call-to-action? Does yours? Before I get to my 7 favourite options for your blog call to action (CTA) let’s take a step back...