by Kelly Kennedy | Nov 16, 2016 | Blog, Tools and Tips, Wordpress
Let’s face it: It takes a lot of hard work to design a great website. We spend hours making everything perfect. The design, the content, the copy… …but, sometimes, the templates we use just don’t have all the features we need. That’s...
by Kelly Kennedy | Oct 12, 2016 | Blog, Writing
Have you ever been to a blog, only to find they haven’t added a post for months, or randomly update it in batches? Will you ever subscribe to a blog like that? I won’t – and most other people won’t, either. In fact, Joe Pulizzi (@JoePulizzi), the founder of...
by Kelly Kennedy | Oct 5, 2016 | Blog, Tools and Tips
I’m sure you’ve done this. The blog headline grabbed you – you clicked through. And then – despite your best high-school effort – you clicked away after only 3 paragraphs. Bummer, that blogger just lost you. That’s where embedded media can help....
by Kelly Kennedy | Aug 31, 2016 | Blog, Tools and Tips
Every day at BlogWorks we look at blogs – the good, the bad, and the downright ugly. The reality in blog-land is that your blog has to be competitive and that means smart writing, brilliant headlines and attractive design. But that doesn’t mean you need a team...
by Kelly Kennedy | Aug 17, 2016 | Blog, Tools and Tips
Let’s get one thing clear about Google Analytics – it’s not an option, or nice-to-do thing, like opening the door for grandmothers. If you’re serious about your blog you must track just a few basic results in Google Analytics. There, I’ve said it. And to do...