by Kelly Kennedy | Jan 25, 2018 | Blog, Writing
I don’t know how many times I’ve thought about quitting blogging. How about you? On a scale from “not important” to “this puts money in my bank”, blogging seems to often falls left of centre. But, I keep writing and posting blogs. And in this post, I’m going to...
by Kelly Kennedy | Aug 21, 2017 | Blog, Social Media
Wondering how to use your social media analytics? In our last post, we covered how to use Facebook and Twitter’s analytics dashboards – as well as what to do with that data. This time, we’ll be covering the lesser (but still important) beasts… LinkedIn and...
by Kelly Kennedy | Apr 12, 2017 | Blog, Tools and Tips
You know the worst feeling in the world? Seeing other blogs take off while yours stays stagnant. Trust me, I know how crushing this feeling can be. However, there’s a simple way to get more shares and better rankings. In fact, the pros know how to use these strategies...
by Kelly Kennedy | Nov 30, 2016 | Blog, Tools and Tips
One of the hardest parts about blogging is understanding whether it’s having a positive impact on your business. If you’ve ever thought, “How do I know whether my blog is actually working?”, this article on how to measure blog success is for...
by Kelly Kennedy | Aug 24, 2016 | Blog, Tools and Tips
For a long time I resisted Google Analytics. Just the word “analytics” conjured up images of unwashed twenty-somethings ogling Excel spreadsheets while sipping Red Bull and mumbling about decimal points of Pi. No thanks. It was only when I realized that without Google...