by Kelly Kennedy | Nov 6, 2016 | Blog, General
Behind the scenes at BlogWorks (and a surprise) I have a confession to make. We’ve been quiet about BlogWorks. Too quiet. You see, two years ago I had this idea I could take what I’d learned about blog promotion and getting more blog traffic and give it to other...
by Kelly Kennedy | Nov 2, 2016 | Blog, Writing
Yes, you heard that right – you can increase the number of your visitors who actually read your content by 80%! Xerox found that colored visuals increase people’s willingness to read a piece of content by 80%. Here’s the secret to taking advantage of...
by Kelly Kennedy | Oct 12, 2016 | Blog, Writing
Have you ever been to a blog, only to find they haven’t added a post for months, or randomly update it in batches? Will you ever subscribe to a blog like that? I won’t – and most other people won’t, either. In fact, Joe Pulizzi (@JoePulizzi), the founder of...
by Kelly Kennedy | Oct 5, 2016 | Blog, Tools and Tips
I’m sure you’ve done this. The blog headline grabbed you – you clicked through. And then – despite your best high-school effort – you clicked away after only 3 paragraphs. Bummer, that blogger just lost you. That’s where embedded media can help....
by Kelly Kennedy | Aug 31, 2016 | Blog, Tools and Tips
Every day at BlogWorks we look at blogs – the good, the bad, and the downright ugly. The reality in blog-land is that your blog has to be competitive and that means smart writing, brilliant headlines and attractive design. But that doesn’t mean you need a team...
