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Using Stories to Boost Your Blog Engagement

Using Stories to Boost Your Blog Engagement

It was a dark and stormy day. A house sat in the woods, shutters smacking off the siding as thunder cracked in the air. Rain poured relentlessly off the metal roof with a “rat-tat-tat”. Two men stood in the open doorway, staring inside. A family sat in the...
SEO 101: Using Keywords in Your Blog Posts

SEO 101: Using Keywords in Your Blog Posts

Using keywords is a major part of any good blog. Without them, your content won’t be found in search engines like Google! Search engine optimization (SEO) can be daunting at first, but once you learn the basics, it isn’t so bad. In this post, we’ll...
What is the Ideal Blog Post Length?

What is the Ideal Blog Post Length?

How can you determine the ideal blog post length? Let me break that down for you. The Ideal Blog Post Length There has been plenty of research done on this topic, and here’s what the big guns are saying: Medium found that 7-minute long posts (aka 1,600 words)...
Why Adding a Call to Action is a MUST

Why Adding a Call to Action is a MUST

Where do you lead people when they read your blog posts? Are you even leading them anywhere? A call to action (CTA) is exactly as it sounds – you’re calling your readers out to take an action on your site, such as sharing your post, subscribing to your...